We led an exhaustive user experience design process, researching existing site usage, polling users, and interviewing stakeholders. This data and exploration informed every decision we made through the engagement.
We presented the team with a daunting project, in both scale and scope. Friendly handled it beautifully and made us feel at ease. They're simply talented, dedicated, deadline-driven and fun to work with.
Jackie Zajac Sr. Manager, Content Strategy, Blackboard
By rooting our conversations in research, we upended their team’s long-held assumptions, established project priorities, clarified the objectives, and identified critical features for the redesign.
The end result is a site with a phenomenal user experience, giving visitors quicker access to important support, and ultimately helping students get back to work.